Privacy & cookies policy

Mb Adv S.r.l. Privacy, Data Protection, Cookies and Website Use Policy – Rev. 5 of 24 May 2018



Pursuant to and for the purposes of Regulation (EU) 2016/679 of 27 April 2016 ("GDPR"), Regulation on the Protection of Personal Data of Individuals, Mb Adv S.r.l., as ControllerOwner, provides the following information regarding the use and protection of data, cookies and use of the site:




Controller:                                      Mb Adv S.r.l.

Registered & Operating Office:       Via Antonelli, 35-37 – 00049 – Velletri (RM) – Italia

Processor:                                       Legal Representative

Data Protection Officer (DPO):        Legal Representative

E-mail (for communications relating to Data Protection):



Personal data owned by Mb Adv S.r.l. are collected:


  1. Directly:

from the interested parties (by phone or in person), drawn from lists, internet searches, deeds or documents that can be known by anyone, in compliance with the provisions of the law.

  1. Data collection when the website is accessed:

The may visit our website without providing any personal details. Each time he or she access the website, the webserver will only automatically document a server logfile, which contains the name of the requested file, your pseudonymised IP address, date and time of your access, volume of transferred data and the requesting provider (access data) and documents the access. This access data is used solely for the purpose of ensuring a fault-free operation of the site and to improve our offer. When balancing interests, this serves to preserve our overriding justified interests in a correct portrayal of our offer in accordance with Art. 6 (1) 1f of GDPR. All access data will be deleted at the latest seven days after the end of your visit to the site.

  1. Contract data

We collect, process and store the data that the user provides to us when he/she

registers and/or decides to purchase our products.

Personal data is collected from the completed online screens/order forms with

details of name, address (including email address and telephone number), together with details about each order including the payment details. The Customer is free to choose

whether to enter this data and transfer it. Only such personal data that is

absolutely necessary in order to fulfil the contract will be collected. The data

collected will only be stored for as long as necessary and permitted within the

scope of the contractual agreement and to comply with the applicable

legislation. For the Customer who registers at our site by creating an account and by registering at one or more of our newsletters, the collected data will be kept until the request for cancellation by the Customer.

  1. Collection of data through Third Parties (Google Analytics and similar) by connecting to the site:

The behaviour of users during the visit to our site is traced anonymously in order to provide us with statistical information useful for the commercial management of Mb Adv S.r.l. This tracking can also be used by Google Adwords (Google advertising service) for the purpose of online advertising and remarketing on our behalf with the user who visited the site.


Please click here to deactivate Google Analytics tracking


Apart from the above and subsequently specified for navigation data (paragraphs 7 and 14), the user is free to provide personal data contained in the registration forms for services, ordering, requesting information, evaluating products and / or suggestions and recommendations for the drafting of the Mb Adv Srl website or otherwise indicated in telephone contacts.

Failure to provide them, according to the specific needs of them by the Data Controller for the execution of the service, may make it impossible to obtain what has been requested.


The optional explicit and voluntary e-mail sending to the addresses listed on this website entails the necessary acquisition of the sender, necessary to respond to requests, and any other personal data included in the message. It is excluded the processing of sensitive and judicial data: if supplied by the user, they will be deleted .



Personal data are collected in order to fulfill the obligations related to the professional activity of the company and in particular for the fulfillment of professional obligations towards the interested party, fulfillment of legal obligations, commercial information and sending of newletters (in this last case with specific consent). For the personal data of the users, treated and used in the execution of the contract in accordance with article 6 of the GDPR, we guarantee that they will be used only for the minimum necessary essential for the fulfillment of the commercial relationship and legal obligations. If personal data are processed for the purpose and in accordance with the fulfillment of a contractual relationship, there must be legitimate interest in this regard. It is reasonable to presume that there is a legitimate interest if the interested party is a (possible) Customer of the Data Controller.



Data will be handled and processed complying to law, according to correctness and confidentiality; they will be filed, managed and stored in computer, telematic and/or paper archives. The Data Processor is the Legal Representative.



We are happy to inform the user in writing if and what data we have stored about him/her. If he/she

intends to assert his/her statutory rights to be informed of, rectify, erase or lock, transfer his/her data, he/she is required to please contact our Data Protection Officer (DPO).


Mb Adv S.r.l. remember that, where the feedback to users' requests are not considered satisfactory by the users, the latter can contact and lodge a complaint with the Authority for the Protection of Personal Data of the Country in the manner provided by the applicable legislation (in Italy: Garante della Protezione dei Dati Personali = Guarantor of Personal Data Protection).



In compliance to law dispositions, personal data are communicated and released to the following categories of recipients: Couriers and Poste Italiane S.p.A. for delivery of goods and of promotional material, Banks, Interbank Services Companies and Poste Italiane S.p.A. for payments, Individual Enterprises and/or other form of Commercial-Services-Manufacturing Companies – Associations – Motoclubs – Motorcycle Teams which supply or are in business partnership with Mb Adv S.r.l. to provide Mb Adv S.r.l. Clients or potential Clients with goods or services, Consultancy Companies which deliver services to us, on our behalf (accountancy, balancesheets, fiscal obligations), Law Firms, Credit Recovery Companies, Google Inc. and other third parties for website traffic analysis (Google Analytics, Google Adwords etc ), and, under their formal specific request and in compliance to the Italian law, Judicial Authority and Police Corps (only under specific Judicial Authority dispositions).




We use:


  1. Website’s Cookies:

No personal user data is intentionally acquired from the site. We do not use cookies to transmit personal information, nor are persistent cookies of any kind, while, for statistical purposes, through third-party cookies, have implemented systems to track anonymous user behaviour. The use of session cookies (which are not stored permanently on the user's computer and disappear, Client-side, by closing the navigation browser) is strictly limited to transmitting session identifiers (consisting of random numbers generated by the server) necessary to allow safe and efficient exploration of the site, avoiding the use of other techniques potentially prejudicial to the privacy of the users, and does not allow the acquisition of personal identification data.The use of permanent cookies is strictly limited to acquisition of statistical data relating to the access to the site and / or to maintain user preferences (language, layout, etc.).

Any disabling of cookies on the user station does not affect the interaction with the website.


  1. Third Parties’ and Profiling Cookies:

This site also uses Third Party cookies, for statistical analysis, to offer services in line with the preferences of the browser and in some cases to send advertisements through third-party. The data collected anonymously can provide information, by way of example, of the following types: geographical area from which the IP is connected, IP language, source of the visit (direct, or indirect via: Google, Bing, Facebook, Instagram, other website etc.), time of connection, duration, pages and sequence of pages visited on the site, demographic data, first access or return access, technology used, etc.


Please click here to deactivate Google Analytics tracking


By closing the banner on the short disclosure about cookies on the site, by going through the pages, by clicking on a link or continuing navigation in any other way, the user is consenting to the use of cookies. If you want to learn more or opt out of all or some cookies read entirely through the section “14. EXTENDED DISCLOSURE ON COOKIES”.


Identification of simplified procedures for the information and the acquisition of consent for the use of cookies.

Measure 229 of 8 May 2014 - published in the Official Gazette of the Italian Republic (Gazzetta Ufficiale)  no . 126 of June 3, 2014.

For consultation of the text of the measure



An established provider supplies for us the services for hosting the online shop and the

data collected within this framework as part of processing on our behalf pursuant to

Article 28 GDPR. This serves to preserve our overriding justified interests, as part of

balancing interests, in a correct portrayal of our offer in accordance with Art. 6(1) 1f

GDPR. All data, which is collected during the course of using this website or in the forms

provided in the online shop, as described above, shall be processed on the

provider’s servers, who places the greatest of importance on data protection, and these

servers only operate computer centres that document the highest security standards

through ISO certification.



Under no circumstances Mb Adv S.r.l. is liable for any damages caused by direct or indirect access to the website, incapacity or inability to access, use of the information contained therein. By way of news reports or reviews quotes are allowed if accompanied by " Mb Adv S.r.l. " and its Url. Mb Adv S.r.l. will put on the website updated information.

Mb Adv S.r.l. reserves the right to reproduce the texts in other publications.

Mb Adv S.r.l. reserves the right to modify the website contents and legal notices at any time and without notice.



Mb Adv S.r.l. has no responsibility with regard to Websites that can be accessed via links contained within its website.

Mb Adv S.r.l. is not responsible for the information obtained through access to sites accessible via hyperlinks.

The owners of sites shall be held responsible for the completeness of the information of sites which are accessible to their own conditions.



Each item on this website for downloading (download) of files relating eg. to technical documentation, regulations, forms and software, unless otherwise indicated, is freely available to the conditions established by the website owner.



Mb Adv S.r.l. do not guarantee that the website is free of errors or viruses.

Mb Adv S.r.l. and its Suppliers are not liable for damage suffered by the user as a result of such destructive agents.



All contents (texts, images, videos, graphics, trademarks, logos, audiovisuals, etc.) and information within the site, are the exclusive property of Mb Adv S.r.l. and / or third parties and are protected under the current law on copyright (Italian law no.633 / 1941, as amended ), patents and other intellectual property and may be issued in the Copyright mode or with reserved rights or Creative Commons mode or with some rights reserved. The reproduction, communication and making available to the public, rental , lending, distribution without the permission of the copyright owner is prohibited . All content can be downloaded or used in the manner prescribed by the rights themselves, but not for commercial use. Violations are subject to the penalties provided for in Articles 171 to 174 of the above law.


Cookies are small text strings that the sites visited by the user send to his/her terminal (usually the browser), where they are stored before being transmitted back to the same sites at the next visit by the same user.

During the navigation of a site, the user can receive on his terminal even cookies that are sent from different web sites or servers (the "Third Parties"), on which they may reside some elements (such as, for example, images, maps, sounds, specific links to pages on other domains), present on the same site that are visiting.

Cookies, usually present in browsers of users in very large numbers and sometimes even large temporal persistence characteristics, are used for different purposes: running computer authentication, tracking sessions, storing information about specific configurations regarding the users who access server, etc.

In order to achieve proper regulation of these devices, it is necessary to distinguish them, said that you do not have the technical characteristics that differentiate them from each other precisely on the basis of the objectives pursued by those who use them.

In this direction has moved, however, the legislature itself, which, in implementation of the provisions of Directive 2009/136 / EC, has brought the obligation to obtain the prior and informed consent of users to install cookies used for purposes other than purely technical (cfr. art. 1, paragraph 5, letter. a) of the d. lgs. May 28, 2012, n. 69, which amended Article. 122 of the Code).

In this regard, and for the purposes of this provision, therefore identify two main categories: "technical" cookies and "profiling" cookies.


a. Technical cookies

Technical cookies are those used for the sole purpose of "carrying out the transmission of a communication over an electronic communications network, or as strictly necessary for the provider of an information society service explicitly requested by the subscriber or user to provide this service. They are not used for other purposes and are normally installed by the owner or operator of the website. Can be divided into the navigation cookies or session’, which guarantee the normal navigation and use of the website (allowing, for example, to make a purchase or authenticate to access restricted areas); analytics cookies, similar to the technical cookies when used directly by the site operator to collect information, in aggregate form, the number of users and how they visit the site; functionality of cookies, that allow a user browsing the function of a set of selected criteria (for example, the language, the products selected for purchase) in order to improve the service rendered to the same. For the installation of these cookies you are not required the prior approval of the users, while it remains subject to the obligation to provide the information pursuant to art. 13 of the Code, the operator of the site, if you use only such devices, may provide in the manner it deems most appropriate.


b. Profiling Cookies

The profiling cookies are designed to create profiles on the user and are used in order to send advertising messages in line with the preferences expressed by the same part of surfing the net. Given the considerable invasiveness that such devices may have within the private sphere of the users, the European and Italian legislation requires the user to be properly informed on the use of the same and express their valid consent. Article 122 of the Code refers to them when it provides that " the storage of information in the terminal equipment of a contractor or a user or access to information already stored, are only allowed on condition that the contractor or the user has given his consent after being informed by the simplified procedures provided for in Article 13, paragraph 3 " (art . 122, paragraph 1, of the Code ).


Subjects: Editors and "third parties"

Another item to be considered, for the correct definition of the matter under consideration, is the subjective one. It is necessary, that is, to take into account the different subject that installs cookies on the user's terminal, depending on whether it is the same site manager that the user is visiting (which can be briefly listed as "publisher") or site other than that which installs cookies through the first (so-called "third parties"). Based on the findings of the public consultation, it is considered necessary that this distinction between the two aforementioned individuals is taken into due account in order to correctly identify their roles and their responsibilities, with reference to the information release and all ' acquisition of consent of online users. There are many reasons why it is not possible to put the editor in chief obliged to provide information and to obtain the consent to the installation of the cookie as part of its own site to those set up by "third parties." The publisher declines any and all responsibility for requests and / or release of personal data by/to third-party sites.

How to disable cookies via browser

The user can decide whether to accept cookies. For this purpose can use the Internet browser settings. Most browsers allow you to manage (view , enable, disable, and delete ) cookies through the settings . Given the complexity and variety of navigation systems and devices used, the following statements are only by way of example :



a. Run the Chrome browser

b . Click the Chrome settings the menu at the side of the browser toolbar of the entry window url navigation

c . Select Settings

d . Click Show Advanced Settings

is. In the "Privacy" section, click on the button " Content settings "

f . In the "Cookies " section, you can change the following cookies settings:

- Allow saving data locally

- Change the local data only until you close the browser

- Do not allow sites to set cookies

- Block third -parties cookies and site data

- Handling exceptions for some Internet sites

- Delete one or all cookies

For more information visit the dedicated page.


Mozilla Firefox

to. Run the Mozilla Firefox Browser

b. Click the Firefox menu settings present in the side of the browser toolbar to the url entry window for navigation

c. Select Options

d. Select the Privacy panel

is. Click Show Advanced Settings

f. In the "Privacy" section, click on the button "Content settings"

g. In the "Tracking" section, you can change the following cookies settings:

- Request to not to make any tracking sites

- Notify the sites availability to be traced

- Do not give any preference concerning the tracking of personal information

h. From "History" you can:

- Enabling "Use custom settings" select to accept third-party cookies (again, from the most visited sites or never) and store them for a certain period (until they expire, close Firefox, or to ask each time)

- Remove individual cookies stored

For more information visit the dedicated page.


Internet Explorer

a. Run the Internet Explorer Browser

b . Click the Tools button and choose Internet Options

c . Click on the Privacy tab in the Settings section to change the slider in the desired action function to cookies :

- Block all cookies

- Allow all cookies

- Selection of the sites from which to obtain cookies: move the cursor in an intermediate position so as not to block or allow all cookies, press then click Sites , the Web Site box, type a website address , and then press to Block or Allow

For more information visit the dedicated page.



a. follow the Safari Browser

b . Click Safari , select Preferences and click on Privacy

c . Under Block Cookies specify how Safari must accept cookies from websites.

d . To see which sites have stored cookies click on Details

Safari iOS

to. Run the iOS Safari Browser

b . Tap Settings , then Safari

c . Tap on Block Cookies and choose from several options : " Never " , "Third party and advertisers " or "Always "

d . To delete all cookies stored by Safari, tap Settings, then Safari , and then click Delete Cookies and Data

For more information visit the dedicated page.



a. Run the Opera browser

b . Click on Preferences and then click Advanced, and then click Cookies

c . Select from the following options :

- Accept all cookies

- Accept cookies only from the site I visit: the third-party cookies and which are sent from a domain other than the one you are visiting will be rejected

- Never Accept Cookies: All cookies will never be saved

For more information visit the dedicated page.

The links above are subject to changes in time is not due to the site . The same information is , however , easily found using a search engine . If your browser is not listed, please refer to information on cookies provided by the browser itself . If you use a mobile phone, refer to the manual for further information. As a result of the use of cookies through your browser settings , there is the need to provide more and through the same to the elimination of those already present before disabling itself.

How to disable cookies from third-party services

This site may use cookies in certain sections of third parties.

The main ones are:




Google Analytics



Google YouTube



Google AdSense



Google Maps





Access your own account. Privacy section.







The links above are subject to changes in time is not due to the site. The same information is, however, easy to be found using a search engine. For information and to disable profiling cookies provided by third parties you can also use the site: